ISRA, "à la carte" business
Sep 19, 2018In business, as in life, it is never "all-of-one or all-of-the-other". In this video, Favienne Chambard from ISRA, working with 1083 and IPM, explains that the card has its rightful place in what we now call Retail.
It could even perfectly play a linking rôle between the consumer and the digital world of their favourite brands !